Celebrating the friendships that help young men through the tough times
For young people, mates mean everything. M8D8 a celebration of the friendships between young men and the way they live through tough times alongside each other. It encourages young men to have real, honest conversations about mental health with their mates; talking, listening and sharing before problems get too big to cope with.
Proudly supported by Alcoa, M8D8 was created and developed in collaboration with young men in the Peel Region in response to the impact and high rates of suicide deaths in this age group.
The campaign feaures videos of young men sharing their perspective on why conversations with mates are so important. By offering a platform for these authentic, real perspectives, M8D8 aims to normalise conversations about mental health, build the capacity of young men to support their mates, and reinforce the importance of friendship in achieving positive mental health.
M8D8 Conversation Cards
Pick a card at random and ask a friend. You can download the 16 digital Conversation Cards or email communications@youthfocus.com.au to request a physical pack.
